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Megaport trusts Brocade Innovation to transform Network Services

Megaport is aiming to become a leading provider of network interconnection services across the Asia-Pacific region by leveraging the power of Brocade MLXe Core Routers. The platform, implemented for Megaport by Brocade partner ASI Solutions, features the first delivery of 100 Gbps network services in the region from Brocade. The solution is based on Brocade 100 Gigabit Ethernet (GbE) cards, which provide routing capacity along with cost-effective support.

Bevan Slattery, Chief Executive Officer, Megaport, said,We want to revolutionize the way communications networks connect. Megaport’s offering is based on a massive interconnection fabric designed to allow providers to use a single physical Ethernet interface to seamlessly connect with other parties. We aim to make a significant positive impact towards the operating costs borne by network operators, content hosts and cloud service providers.

Since its launch in July 2013, Megaport, which currently extends to 18 major data centers in Sydney, Melbourne and Brisbane, has connected over 700 Gbps in bandwidth as customers embrace its groundbreaking solutions.

Greig Guy, Country Manager Australia and New Zealand, Brocade, stated, With Megaport publicly stating it is using 100 GbE in its core and providing 100 GbE ports in a very flexible and cost-effective manner, we believe there will be plenty of organizations that will now be influenced to make the leap as well.

Megaport’s strategy is to drive a step-change in the network interconnection industry by rolling out 100 GbE network technologies across Australia before expanding to other locations throughout the Asia-Pacific region, according to Slattery.

A Practical Guide To Hotel Marketing Budget Planning

For the success of your hotel business, it is necessary to write a hotel marketing plan. Your professional hotel marketing plan must contain all the relevant information regarding your product or services, target market, target audience and competitors. We can say that marketing plan is one of the most important sections of the business plan. It tells the entrepreneurs where they are and where they want to go.

Your hotel marketing plan must include the following key components:
An Executive Summary
Business Overview
Location, Business Concept
Sample Menu
Layouts and Design
Market Strategy
Competitive Analysis
Industry Assessment
Marketing Strategy
Budget
Management Team
Planning budget is the most important part of any hotel marketing plan. Following are some factors a marketing plan writer must consider, while planning hotel marketing plan budget:
Start with internet marketing: Internet is the easiest way to market your company and your product. If you do not have enough budget for other marketing strategies you can easily create a website that contains all information about your company and product.
Remember your crucial business goals: Knowing your important hotel business goals helps you to generate large amount of profits.
Be aware of changing trends: Avoid making long term goals. The world is changing rapidly. Review your hotel marketing plan at least once in a year.
Marketing cost categories: Divide your marketing costs into two parts:
Initial development costs: This cost contains:
Research development
Content creation
Website design
Marketing systems set up
Ongoing expenses and maintenance: This includes:
E-Mail marketing
Search visibility improvement
Pay per click advertisement
Consulting fees
Analytics and tracking analysis
Website maintenance and development
Most important hotel marketing budget categories:
Staffing expenses
Training fees
Consulting fees
Website optimization
Search visibility improvement
E-mail communications
Media production
Content development
Press relations & media outreach
Below are three marketing budgeting approaches:
Increase overall sales
Build your brand
Save profit
Above are some factors a marketing plan writer should consider, while planning hotel marketing plan budget. Making budget for your professional hotel marketing plan is one of the most important tasks. One should be very careful when making budget for his hotel marketing plan.
You can easily take help from the marketing plan writing services in order to have a successful marketing plan. BizPlanCorner.com is a helpful site that provides you the solutions to your business problems 24/7. At BizPlanCorner.com we provide a good quality marketing plan, which is written by our professional marketing plan writers.

How To Attract Customers To Your Store

One of the major questions which marketers tend to ask is how to attract people to their store. Whether the companies are selling a product or a service, there are key aspects to ponder upon in order to attract the customers to the point of sale or point of service. This article will provide important tips on how to attract customers to your store and a focus will be placed on the shoe industry.

Understanding the Consumer Behavior Process plays a vital part in any organizations survival. Companies should understand all the steps in the CBP so as to better focus their marketing and communication effort. In the consumer behavior process, the customers understands that they have a need to fulfill (problem recognition), then they go in search of information concerning that need (information search). After undergoing all types of search, they evaluate whether there is a better alternative. They wonder whether or not the need is important before making a final decision (purchase decision). The customers decide whether they want to go ahead with the need, that is buying the product or service or whether to leave the need unfulfilled. Hours or days after the purchase was made, they determine their degree of satisfaction (post-purchase behavior). This is how the consumer behavior process works. It is important to note that positive or negative word of mouth is directly related to the post-purchase evaluation of customers.

In the shoe marketing sector, the CBP is generally as follows:

Problem Recognition: The customers need a pair of shoes whether they are ladies shoes, men shoes, teenager shoes, sports shoes, toddler shoes among others.

Information Search: They go in quest of information by visiting several stores and websites. They want to obtain maximum information about price, quality, color and sizes.

Alternative Evaluation: The questions which they generally ask themselves; Are the prices okay? Do the shoes match my personality? Should I buy a new pair of shoes or should I wear the old ones? Should I buy a pair of slippers or beach footwear instead of stiletto heels or a pair of ballerinas?

Purchase decision: A decision is made. The customer buys the pair of shoes or drops the idea of buying one. He may also decide to buy other things instead of the pair of shoes he initially aimed to buy.

Post-purchase evaluation: The customer determines whether the shoes are value for money and whether he/she is satisfied with the shoes products.

Recommendations

Problem recognition: Advertising and communication of your shoes products are essential to be visible to potential customers. There are several ways to advertise namely in-store, on newspapers, on radio, on the internet via websites and social networking sites, on e-commerce sites among others. The HD shoes photos should be neatly taken. To gain a competitive advantage, companies can also use high definition animation of shoes on their websites. There are two types of animations which can best be used for websites. They are 360 degree animations of shoes and 3D animations of shoes. The customers can rotate the shoes Flash animations on the website using the computer mouse. This helps create a unique online experience and also aids in the promotion of viral marketing.

Information Search: Stores personnel must be prepared to provide all information of shoes products to potential customers. How to grab attention? By advertising on websites, newspapers, fashion magazines, sports catalog etc. Another important aspect to consider is the physical evidence of the store. The sales staffs should be friendly, wear neat uniforms, always ready to help when needed, a light music in the background, excellent lights that reflects on the shoes and make them shine, chairs and stools for shoe testing, mirrors everywhere, smiling faces etc. With regards to the process, the management should make shoe buying a nice experience. No long queues when settling bills, home delivery in some cases, provide a customer suggestion box, giving loyalty cards and having sales promotion from time to time. Customized sales promotion is most welcomed; for example provide 50% gift voucher on shoes when it is the birthday of a loyal customer etc.

Alternative Evaluation: Marketers should provide the alternatives in their own store. That is to provide promotions on a wide variety of items such as slippers, beach shoes, clothing etc. The salesperson should offer the customers a brochure or catalog in case they are unable to decide which shoes they want to take. They can use the brochure in a future endeavor. The aim of the marketer is always to remain in the mind of the customers (evoke set) whether be it for the present or the future.

Purchase decision: Offer credit facilities to customers. Also, those who are buying shoes gifts may have the option to change the shoes size within a certain time delay. The best time delay would be 1 week.

Post-purchase evaluation: The idea may seem crazy but companies can give warranties on shoes for a limited period of 1 month. Nothing is more disappointing to see a new shoe getting damaged days after it has been bought.

These were some precious recommendations which you could use in your shoe store. By simply understanding how consumer behavior functions is a major benefit for any organization. This helps them bring amendments to their Marketing Mix involving the product, price, place, promotion, people, process and physical evidence. There are lots of other factors which can help companies sell their products and services and this will be covered later in other articles.

Now companies are better equipped in selling their shoes!

Time Management Tips – 3 Insights To Using Collaboration To Increase Your Priority Power

Time management tips are just as important when you work in tandem with others. But the dynamics can create complications. To make the most of your time, develop your collaborative skills. Keep in mind the following points as you enter into group projects.

When conceptualizing a project with multiple participants, structure the work flow in terms of dependencies. As you do this, your capacity to prioritize effectively will grow. .

A. Collaboration, Dependencies and Efficiency

Perhaps you have encountered the project management term, “dependency” before.

In essence, when a task you share responsibility for requires collaboration, the “dependency” is someone outside of your immediate work group who plays an essential role in your achieving your goals. When you prioritize tasks, dependencies must be factored in and accounted for.

For example, let’s say that you work closely with a few different departments at your job. You need to establish a working budget every quarter, so you look to the finance department to supply you with accurate figures. Because they generally take about a month to assemble and present you with the necessary data, prioritize your request. Therefore, you need to make it well in advance of your due date. This way, you get the data you need with time to spare.

B. When You Are At The Hub Of Others’ Plans

And of course, others depend on you as well.

In one scenario, your daughter needs your help in assembling her costume in the next school performance. In order for her to to succeed, she trusts you to provide essential support. As a result, you prioritize this task very highly indeed! Your love and respect for your child and acknowledgment that she relies on your assistance induces you to schedule the work in right away.

C. The Benefits of Considering Dependencies As You Schedule And Assign Priorities

You gain in any number of ways when your plans include dependencies from the onset.

1. Chances are that your productivity increases with every incremental step forward.

2. The more you think in terms of coordination, the more understanding you develop of the entire working system. In the same way that defensive driving helps you view the traffic patterns more astutely, you’ll find that a holistic overview of your workplace helps you establish more realistic priorities and due dates.

3. Finally, note how staying attuned to others’ needs and time constraints often promotes good will and flow. As you understand others’ priorities, they may in turn relate with more sensitivity to yours. Your time is enhanced, you become more efficient and effective, and general morale increases.

Remember, there are always new ways to develop more productivity while clarifying important relationships.

And to energize and mobilize yourself, sign up for our free Finding Time Success Kit, with “The New Finding Time Boundary Template: 9 Steps to Find More Time & Recharge Your Energy!”

This time template plus workbook will help you move beyond disappointment, and overwhelm. You’ll find 24 hours really are enough!

Offered to you by Paula Eder, the Time Finder Expert.

Know The Difference Between Switchboards And Switchgear

There are two systems or panels that are used to redistribute power or electric current to other equipment or circuits. One is the switchboard and the other is switchgear.

Electric switchboards are a device that directs the electricity from one source to another. It is composed of an assembly of panels. Each panel contains switches to allow electricity to be redirected.

With a switchboard, a technician is protected from possible electrocution. The switches in the board control the amount of current that goes into the switchboard. Such switches are fed from a generator which has AC frequency and load sharing controls. It also has gauges that show the frequency and synchroscope.

It is important that the amount of electric power that goes into the switchboard is equal to the electric power going. When you take a look inside the switchboard, you will see a bank of busbars.

The busbars, which are generally bare and supported by insulators, are wide strips of copper that connect to switchgear. The busbars act to allow passage of large electric current through the switchboard.

Before the switchboard is opened for maintenance, it is important to isolate the power because the busbars are bare. These active busbars are a deadly source of power. When working on live switchboards, precautionary measures are crucial. Be ready with your protective equipment such as thick rubber mats and gloves, when working with an open switchboard.

Switchboards are isolated and protected with other equipment including substations, motors, high or medium voltage distribution networks and transformers.

Switchgear are also essential a type of electrical distribution device that is used to convert incoming electrical power into several smaller voltages. Switchgear can also be used as a circuit breaker.

There are many different types of circuit breaker switchgear. Vacuum circuit switchgear have minimal arcing. The arc quenches when it is stretched to less the 2 to 3 mm. Theyre frequently used in modern medium-voltage switchgear of up to 35,000 volts.

If you need to de-energizing equipment, you can use switchgear. It also clears faults downstream and comes in varied parameters, which include number of panels, electrical specifications and mounting style.

The common types of switchgear are vacuum circuit breakers, oil insulated switchgear, gas insulated switchgear, and a simple open air circuit breaker. Oil insulated switchgear depend on an oil vaporization blast through its arc.

The gas insulated switchgear stretches the arc with a magnetic field and also depends on the dielectric strength of the gas to quench the stretched arc. The open air switchgear circuit breakers use compressed air to blow out the arc. The displaced air that tries to escape thus blows out the arc.

Circuit breakers are a unique type of switchboards that interrupts fault currents. Their design is especially made for interruption of fault currents.

The Classifications of switchboards are based on the current rating, the amount of interrupting rating, by voltage class, insulating medium, construction types, operating method, type of current, interrupting type, and application.

Hottest 50k Plus Jobs

Earn an Entry-Level Salary of $50,000 and Up with the Hottest 50k Plus Jobs

Unhappy with your present job with a pay that doesn’t compensate with your skills and abilities? It’s time to seek greener pastures! Most of the popular jobs in the United States today have an entry-level salary of at least $50,000. What follows is a list of 50k plus jobs that you may want to consider. Who knows, one or two of them may match your specific skills.

Physical Therapist

Physical therapy, with a typical starting salary of $52,573, is a career with a huge salary potential. This job may satisfy your professional and financial growth, especially if your interests are human anatomy and health care. Physical therapists who specialize in back or hand therapy have more chances of getting hired and earning beyond $50k.

Veterinarian

Pet lovers can make a good living out of treating animals. The average entry-level salary of veterinarians is $59,084. Over time, vets enjoy the distinction of having one of the most popular jobs because of the increased interest in pet care and animal research in the field of veterinary medicine.

Investment Banking Analyst

If solving mathematical problems is your cup of tea and financial investment is your passion, you may want to consider shifting your career into the investment banking industry. Investment banking analysts earn an average starting salary of almost $60,000, making this profession a lucrative one.

Electrical Engineer

Engineers, especially electrical engineers, are highly marketable. In fact, the demand for this profession is very high. Many companies are in need of young electrical engineers, whose specialty is using electricity to transmit energy needed for machines or equipment to run. And companies are willing to pay more than $50,000 as entry-level salary and as much as $80,000 plus for experienced electrical engineers.

Software Engineer

Software engineering involves designing, creating, and testing computer programs. Like electrical engineers, software engineers make good money out of their skills, as a typical salary of a software engineer starts at $56,795. IT (information technology) and computer networking have been a booming industry in the recent years, so it’s no wonder that software engineering is a very lucrative field.

Advanced Registered Nurse Practitioner (ARNP)

The demand and opportunities for nurses never seem to fade. Even if doctors earn more bucks, there’s no denying the huge salary that starting nurses usually receive: $67,166.

Junior Associate Lawyer

In the justice system, a huge long-term earning potential seems to favor average lawyers. Junior associate attorneys typically start earning $52,678, and their salary jumps to almost $90,000 in just after five years.

Pharmaceutical Sales Representative

Did you know that you can make big bucks in the field of medicine without having a special degree? You don’t need to earn a degree in medicine or science to be able to qualify as a pharmaceutical sales representative. Any college degree plus a pleasing personality can make you a good candidate for pharmaceutical sales training. Pharmaceutical sales representatives promote to doctors the newest medicines sold by a pharmaceutical company.

With these 50k plus jobs, it is possible for you to earn five- or even six-figure salaries as a starter.

Successful Business Name Generator

So you have finally decided to go into business line and release your personal business from the scratch. While you may have your business line concept, it is not ignorable that opting the good name for your business will be one of the most tough jobs on hand. After all, you got to be certain that the business name that you opt for your business is familiar and most importantly appealing. An appealing business name will put you apart from the competition so it is must to have a knowledge of business name dynamics and this includes the knowledge of the whole psyche behind what will appeal your prospective customers.
It is very much desired to try and uncover business names that would be a best fit and work and this has brought a boost in the demand of business operators using a business name generator. A business name generator asks you to have them the information of business indicators, then you may stay back, and have a look at the names that are created by the business name generator. The business name generator gives you a number of business names and lets you analyze each one closely just to observe which one is going to be the most appealing for your company.
As the competition in the business market is increasing day by day, it has really become very important to make sure that your company name stands out from all the other companies. The company name generator assists you in this by providing you plenty of company names. It’s really a very tough task to come up with a best company name, but no worries, a company name generator simplifies the process and saves you the time to focus only on selecting the name that would be a best fit for your company.
Company name generators is not a new thing it has always been around, yes they have come into the lime light again as most of the companies these days are putting their best to make sure their company has appealing name. Many would still scratching their heads to come up with a company name. Creative business operators have proved that the company name generator is the most important thing in the establishment of a company name that is clear, accurate and most necessarily synonymous to their unique company requirements. with the help of company name generator, you put the guesswork out of what you possibly name a potential company.
Selecting a company name is the most necessary step in your company start up. A company name that is not so appealing would just not get you the customers you would have liked and your competitor would certainly be very happy about it. This is where company name generators come in to the picture, they would get you relevant and the attractive company name that would surely attract customers to your company. Business name generator have you the list of the names you can select from and won’t select themselves, you need to choose the one that you feel is best for your company. Company name generators are truly the best, so don’t let you company fail with the name that is not appealing.

Sony Ericsson mobile phones innovating innovation

In 2001, Japanese consumer giant Sony and one of major Swedish telecommunication player Ericsson decided to restart mobile manufacturing together under the brand name Sony Ericsson. The end result of combined expertise of Ericsson’s technological knowledge and Sony’s finesse in consumer electronics is now for everyone to see. Presently, Sony Ericsson is one of the fastest growing mobile vendors and world’s second most profitable mobile manufacturers.

This exceptional growth mainly attribute to the rise in the demand of high end mobile phones. Ericsson being in the thick of matters during cellular phone evolution with many innovations to its credit provided the sound technologies while Sony with its acumen in music players, camera and LCD display played its part. This union has resulted in many innovations that changed the whole dynamics of the mobile phone market.

Probably the most successful Sony Ericsson mobile phone line up is the Walkman series. In an age when mobile users were still dabbling with polyphonic or even Mp3 ringtones, Sony Ericsson came up with Walkman phones – a line up of fully evolved music mobile phone. Walkman created a rage especially among the young mobile phone users that refuse to subside even today. Taking advantage of the reputation of the Walkman brand, Sony Ericsson now are virtually ruling the music mobile scene.

In similar lines of incorporating established brand names, the camera centric K series mobile phones have included Cyber Shot phones – strong multimedia mobile phones with imaging capabilities comparable to digital cameras. Apart from multimedia phones, Sony Ericsson has made quite a name for itself in the smartphone category. Two line ups – M series and P series are dedicated for Symbian smartphones from Sony Ericsson. From basic entry level models to Blackberry enabled handsets for business and corporate – Sony Ericsson mobile phones provides one of the best price-feature ratio in the mobile phone market.

Raina Kelsey is an expert author, and writes about latest gadgets. For more information about sony ericsson mobile phones and other cheap phones please visit www.mobilespectrum.co.uk.

Heavy Duty Sugarcane Crusher

We have developed a full-fledged production unit equipped with the latest equipment to develop a high quality range. Out production unit includes hi-tech machines, apparatus and other amenities to allow us the timely and efficiently production. Our production unit is attached with varied departments like designing, storage, QC, packaging, logistic, etc. All the units work in close co-ordination for smooth work. Our experienced team of professionals uses the latest technology with their skills to design an unparalleled gamut to meet the emerging requirements of the industry.

Quality is the major concern of our business. The products, offered by us, are manufactured as per the norms. We have developed an in-house quality testing unit to check the performance of crusher (capacity & extraction/hr). Our team of quality regulators checks the products on varied factors like durability, performance, design and competence. They keep a close watch on the production process to remove any kind of production flaw.

Our technical expertise enables us to manufacture and supply a quality assortment of S.S.Sugarcane Crusher. This is used for extracting sugarcane juice. . Our S.S. Cabinet Mounted Sugarcane crusher is highly demanded in the sugarcane juice industry due to its features like 100% extraction of juice,100% safety and longer service life. This S.S cabinet is available in 2.5′ X 2.5 ‘X 2-7′ or 3′ X 3′ X 3′-7’ This sugarcane crusher is available in 1.5 hp to 5 hp.

SHREE GANESH ENGINEERING SERVICES makes 1 hp,1.5 hp, 2 hp, 3 hp, 5 hp and 7.5 hp. Two roller,three roller & four roller power operated, horizontal sugarcane crushers specially designed for higher extraction & 100% output in single or two passes.

We hold expertise in offering a high quality range of sugarcane crusher. The machine provided by us is precision engineered and is extensively used for crushing the sugarcane. This Sugarcane crusher is highly acknowledged for its attributes like high performance, optimum efficiency, easy installation, simple operation, sturdy construction and longer service life. In order to meet the specific requirements of our esteemed clients, we also provide this in customized options.

Leveraging on our vast industry experience, we have emerged as the noteworthy manufacturer and supplier of Heavy Duty Sugarcane Crusher. Designed and developed as per the set industry standards, this product is manufactured using premium quality raw materials by inculcating the latest technology. Heavy Duty Sugarcane Crusher is stringently tested on various quality parameters using advanced techniques and is widely demanded in the industry due to its features like excellent performance, durable finish standards and longer service life.

Sugarcane crusher is fabricated with the latest technological advancements utilizing quality approved raw materials under the supervision of our skilled technocrats as per the defined industry standards. The offered S.S. Sugarcane crusher is appreciated for its features like robust construction, high efficiency and excellent tensile strength. Our clients can also avail this in different specifications at market leading rates. 1.5 hp , 2 hp, & 3 hp sugarcane crushers are available in 4″ 360 degree movable ,with brakes.

Creating A Food Budget Has Many Advantages

By creating a food budget, you can organize yourself in such a way that you will be able to “stretch your money” and still have enough to eat “great”. Dawna Pacini, who has 2 school-age children and is on a fixed income, has learned through experience that by using this excellent method of creating a food budget, she manages to feed her family very well but frugally.

Dawna tells us that there are three reasons why a person should be creating a food budget:

A. It saves you time. How? When planning meals ahead, you must identify exactly what you want to buy at the store. As a result,when you get to the store, you don’t need to go from aisle to aisle searching for what might be a good idea to buy; instead, you can go straight to the aisles where you will find what you want in search of ingredients and meal ideas.

B. The second reason for creating a food budget is that it helps you stay organized. You will no longer find yourself staring into the fridge/freezer at five o’clock and wonder what you should cook because you failed to plan ahead.

C. And most importantly, creating a food budget can help you save money. Dawna explains that when you are organized and buy only what you need, you will stay within budget and save money normally spent on unnecessary purchases. Also you will waste less food because you buy exactly what you need; therefore, you are saving money.

According to Dawna, creating a food budget,(an excellent way to stay organized, save time, and trim your family budget), involves following these three easy steps:

1. Choosing a time period to budget for. That is, you must take a look at what you spend on groceries in a day, a week, bi-weekly, or monthly and then find the average amount you spend on food. Use that average to decide what your budget goal will be.

2.The second step is to plan your meals for the time period you choose: a day, a week, a month, or longer.

3. The third step to creating a food budget is to create a grocery list. Identify all the ingredients you’ll need to create the meals and snacks you have on your menu plan, and stick to your list when shopping.

4. Once you have done all three steps, shop at stores such as No Frills and Price Chopper where you can buy more food with your budgeted money.

In addition, anyone who is creating a food budget should also use the following tools to save your money even more:

i) Using flyers can be a great tool because you can match your list of ingredients to whichever stores have the wanted items on sale that week and shop there to save money.

ii) Editing your menu to include ingredients that are on sale will save you money. For example, sometimes, Dawna will substitute canned tomatoes for fresh tomatoes if they happen to be on sale.

iii) Buying in bulk can be a great tool only if utilized properly. Just remember: A deal is only a deal if you actually need it. So buy in bulk only if it is to your advantage.

iv) Using coupons can make it possible for you to get free, or close to free, items. For example, Dawna once had a coupon for $1.00 off egg beaters and then they went on sale at one of the grocery stores for $1.00. Because she had ten coupons, she bought two for her family and donated the other eight to the local women’s shelter to help them out.

The great thing about coupons is that finding coupons is so much simpler than it used to be. Coupons can be found in flyers, magazines, and on the Internet. You simply search “Canadian Coupons” (or the name of your country and the word coupons) on Google, and you will find a whole realm of new coupon sources ranging from print your own to entire databases created by users and even companies who will mail coupons to your home for free.

So if you want to eat well and at the same time save money, you have only to follow these guidelines and use these tools. Then you can discover first hand just how well creating a food budget can help you stay organized in such a way that it can be of great advantage to your family and you.